WooCommerce website design & development

PYTHIA: a custom design built on WooCommerce

For this olive-oil store, I created a custom WordPress theme around the product imagery, bottle sizes and information a customer needs before ordering. The catalogue brings the three sizes together; the product page gives the bottle image and buying details more room.

A design you can update

The short note on each product card has its own editing field. In a recorded local test, I changed that note, saved it and confirmed the change on the homepage without changing the product price. It is a custom field in this project, rather than a feature every WooCommerce theme includes.

For your store, we agree exactly which product details, page text and images you need to edit. At handover, we check those changes from your editing account through to the storefront.

See how product presentation and navigation change with the catalogue in my ecommerce website design examples, comparing PYTHIA with CB AutoTech.

A catalogue organised around how people shop

CB AutoTech shows a different catalogue problem: visitors need routes through product categories and vehicle makes and models. Its model browser illustrates why product information and navigation need to be planned together.

For your store, we identify the categories, product details and selection steps customers need. Special filters, product relationships and compatibility rules are scoped separately.

Explore CB AutoTech’s model browser.

New WooCommerce stores from €3,000

The starting price, plus VAT where applicable, covers a new store in one language with a straightforward product catalogue. We confirm your selling market, payment provider and shipping requirements before I give you the final quote.

Design and page structure

One design direction, a page map, and homepage and product-page design previews for approval. Typography, colours and image presentation are shaped around your business.

Store pages

Homepage, catalogue and category views, a product-page template, basket, checkout, contact and up to two information pages, adapted for desktop and mobile.

Initial product setup

Up to 30 simple products and five categories. A simple product has one purchase option, without variations such as sizes or colours. This limits my initial setup work, rather than your future catalogue capacity.

Your content, prepared for the store

Entry and light editing of your supplied final text, up to 4,000 words, plus web preparation of up to 100 supplied images. Photography, substantial rewriting and complex retouching are separate.

Editing access

Product names, descriptions, images, prices and stock, plus agreed text, images and contact details on existing pages. New layouts and features are separate work.

Payment and shipping setup

One compatible payment provider and straightforward shipping rules for one agreed selling market, subject to compatibility and account access. Multi-country rules and additional integrations are assessed separately.

Search foundations

Core page titles and descriptions, clean URLs, a sitemap and indexability checks. Ongoing SEO and individual product keyword research or copywriting are separate.

Review and handover

Two consolidated revision rounds, written guidance and up to 60 minutes of training for everyday editing. The agreed page design and functions are the basis for revisions.

Launch checks

Desktop and mobile checks, adding products to the basket, a test order, payment-provider test mode where available, shipping calculations and core order emails, using the agreed settings.

What is quoted separately

Product variations, a larger initial catalogue, another language, an existing-store migration, wholesale pricing, subscriptions, ERP or marketplace connections and bespoke functions need their own estimate. Custom fields and navigation features shown in the project examples are not automatically included in the starting scope.

Domain, hosting, paid extensions, subscriptions and transaction fees are listed separately. You supply or approve the product information, imagery, prices, legal copy and tax and shipping settings. The proposal sets out ownership, access, third-party licences, the schedule and payment stages before work starts.

The build includes 30 days after publication to report and correct faults in the agreed work. Ongoing maintenance, new content entry by me and additional features are separate services.

For a first-year view of the build fee, recurring expenses and costs still to confirm, use my ecommerce website cost guide and budget worksheet.

From the brief to a store you can manage

1. Define the store

We agree the products, pages, selling countries, currency, languages and operational requirements. Existing-store data and integrations are checked before they become part of the proposal.

2. Review the design

You review the structure and agreed design previews before the full build. We also define the editing tasks, so content management is part of the design decision.

3. Build, test and hand over

I develop the agreed store and check the shopping and editing tasks. We review it together, complete the agreed launch checks and hand over access and guidance.

I’m based in Athens and work remotely with international clients in English. We agree review stages, responsibilities and communication times at the start. The build schedule follows the scope and the availability of content, approvals and account access.

Before we start

Tell me what your store needs to do

Send your current site if you have one, what you sell, the number of products and variations, your selling countries and the payment and shipping requirements. Include your target launch date and the updates you want to make yourself. I’ll use that to discuss a suitable scope and quote.

For a broader website or portfolio project, explore web design and development.